Champion

The iconic sportswear brand Champion was established in 1919 by the Feinbloom brothers, creating their exciting, new sportswear business with a line of sweatshirts and sportswear. The brand introduced it's signature colour-blocked ‘C’ logo and still features across hoodies, jumpers, t-shirts, sweatpants, tracksuits and sports bras. Street-wear meets sports-wear in our range of Champion collections featuring a retro aesthetic and athletic apparel for men, women and kids. Whether you’re a fan of retro sportswear or simply enjoy athletic-inspired apparel this brand is a must-have for your clothing collection.
© 2026 Frasers Group Trading Limited.

Frasers Group Trading Limited. (FRN: 980401), trading as ‘Sports Direct’ is an appointed representative of Frasers Group Financial Services Limited (FRN: 311908) who are authorised and regulated by the Financial Conduct Authority as a lender. Frasers Plus is a credit product provided by Frasers Group Financial Services Limited and is subject to your financial circumstances. Missed payments may affect your credit score. * Exclusive access to discounts on selected products for Frasers Plus customers before everyone else. For regulated payment services, Frasers Group Financial Services Limited is a payment agent of Transact Payments Limited, a company authorised and regulated by the Gibraltar Financial Services Commission as an electronic money institution.