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Hugo

Find an incredible HUGO range at USC by Sports Direct, which features all the clothing, footwear and accessories that you could ever need. Trainers are an ever-popular choice for the fashionable, while accessories like bags, wallets, purses and belts provide a premium finishing touch. Our HUGO clothing range, meanwhile, features shirts, polo shirts, t-shirts, hoodies, sweatshirts, jumpers, jackets, coats, jeans and shorts, with stunning designs, patterns and styles for both men and women.

UP TO 50% OFF

Hugo Logo Briefs

£10.00RRP£20.00

Hugo Men's Quarter Socks

£21.00RRP£24.00

UP TO 50% OFF

Hugo Towel Tanga Bikini Briefs

£21.99RRP£44.99

UP TO 70% OFF

Hugo 3 Pack of Stretch Cotton Briefs

£17.99RRP£44.99

UP TO 50% OFF

Hugo Kids' Match It Sliders

£25.00RRP£49.00

UP TO 70% OFF

Hugo Towel Triangle Bikini Top

£21.99RRP£54.99

UP TO 50% OFF

Hugo Regular Rise Thong

£9.00RRP£18.00

HugoMens HUGO Emmond Cotton Long Sleeve Zip Overshirt - Contemporary Design with Logo Detail£92.00Hugo3 Pack Stripe Thong£18.00HugoWomen's Long Sleeve Mini Dress£37.00HugoJonah Navy Jeans£30.00HugoBrody Jeans£30.00HugoRegular Rise Thong£8.10HugoStretch Cotton Thong£6.00HugoKids' Cushioned Pool Sliders£23.00HugoBoss 3p Lc Label Cc 10251178 01£9.00HugoMen's 3 Pack Trainer Ankle Socks£9.00HugoBrody Jeans£30.00HugoMens HUGO Bodywear Liam Soft Cotton Pullover Hoodie with Logo Tape Detail - Natural Fabric£70.00HugoJonah Navy Jeans£50.00HugoMens HUGO Bodywear 3 Pack Rib Patch Socks£21.00HugoMens HUGO Ribbed Logo 6-Pack Crew Socks£28.00HugoStretch Cotton Thong£13.00HugoWomen's Elle Long Stretch Brief£18.00HugoMen's 3-Pack Cotton Logo Briefs£13.00Hugo2 Pack of Branded Cuff Socks£6.00Hugo3 Pack of Logo Ankle Socks£9.99HugoMen's Qs Iconic Cc Trainer Ankle Socks£12.00HugoXevon C 10262624 01£15.00HugoHugo 3p Lc Label Cc 10251178 01 Crew Sock Mens£8.99HugoWomens HUGO 3 Pack Cotton Ankle Socks with Logo Detail£12.00HugoHugo Dever B 10257055 01£49.00Hugo2 Pack Invisible Logo Detail Socks£9.00HugoMens HUGO Daratschi Drawstring Hoodie - Contemporary Streetwear Design£50.00HugoKids' Zip Hoodie£58.00Hugo2 Pack of Logo Tape Socks£7.00HugoMen's Cargo Trousers£60.00HugoMens Shorts£58.50HugoMens HUGO Jogger Fleece Shorts with Logo Detail - Soft Cotton-Blend Jersey£65.00HugoMens HUGO Jogger Fleece Shorts with Logo Detail - Soft Cotton-Blend Jersey£64.00HugoMens HUGO Jogger Fleece Shorts with Logo Detail - Soft Cotton-Blend Jersey£64.00HugoWomen's Sporty Cotton Crew Socks£12.00Hugo3 Pack of Logo Detail Socks£9.99HugoBoss 3p Rs Uni Cc 10242922 01 Ankle Sock Mens£7.50HugoWomen's Akula Overshirt£73.80HugoHBW Niero Crew Sweater Mens£45.00HugoMens HUGO Jogger Fleece Shorts with Logo Detail - Soft Cotton-Blend Jersey£40.00HugoDuragol Sweatshirt£45.00HugoMen's Closed Cuff Fleece Joggers£45.00HugoMens HUGO Bodywear Sporty Logo Shorts with Logo Tape Detail£65.00HugoSocks£7.00Hugo2 Pack Label Crew Socks£8.00HugoNoparda leggings£40.00HugoKids' Denim Shorts£49.00HugoHBW Niero Crew Sweater Mens£40.50Hugo2 Pack of Red Logo Socks£5.00HugoMens HUGO Soft Jogger Shorts with Logo Detail£50.00HugoWomen's Crew Socks£5.00HugoLogo Hoodie£46.80

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© 2026 Frasers Group Trading Limited.

Frasers Group Trading Limited. (FRN: 980401), trading as ‘Sports Direct’ is an appointed representative of Frasers Group Financial Services Limited (FRN: 311908) who are authorised and regulated by the Financial Conduct Authority as a lender. Frasers Plus is a credit product provided by Frasers Group Financial Services Limited and is subject to your financial circumstances. Missed payments may affect your credit score. * Exclusive access to discounts on selected products for Frasers Plus customers before everyone else. For regulated payment services, Frasers Group Financial Services Limited is a payment agent of Transact Payments Limited, a company authorised and regulated by the Gibraltar Financial Services Commission as an electronic money institution.