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Hugo

Find an incredible HUGO range at USC by Sports Direct, which features all the clothing, footwear and accessories that you could ever need. Trainers are an ever-popular choice for the fashionable, while accessories like bags, wallets, purses and belts provide a premium finishing touch. Our HUGO clothing range, meanwhile, features shirts, polo shirts, t-shirts, hoodies, sweatshirts, jumpers, jackets, coats, jeans and shorts, with stunning designs, patterns and styles for both men and women.

UP TO 70% OFF

Hugo Dimerspolo Stretch Cotton Polo Shirt

£41.99RRP£103.99

UP TO 50% OFF

Hugo X Racing Bulls T-Shirt

£23.00RRP£45.00

UP TO 70% OFF

Hugo Mens Dayono Shorts

£24.00RRP£79.00

UP TO 50% OFF

Hugo H Racing Bulls F1 2025 Polo Shirt Womens

£45.00RRP£89.00

UP TO 70% OFF

Hugo Mens Daposo Long Sleeve Polo Shirt

£24.00RRP£79.00

UP TO 70% OFF

Hugo Men's Short Sleeve Polo Shirt

£22.00RRP£69.00

UP TO 50% OFF

Hugo Kids' T-Shirt

£23.00RRP£45.00

HugoMen's Dero T-Shirt£20.00HugoDulivio T Shirt£20.00HugoHugo Baby Tank B 10257055 01£20.00HugoHugo Baby Tank B 10257055 01£20.00HugoWomen's Delanor Cropped T-Shirt£23.00HugoMen's Didug Regular Fit T-Shirt£18.00HugoBlake Tenn Leather Trainers£48.00HugoWomen's Leon Runners£42.00HugoKids' Logo T-Shirt£23.00HugoFaux-leather Logo Trainers£42.00HugoMens Dapolino T-shirt£20.70HugoWomen's Delanor Crop Top£23.00HugoMen's Regular Fit T-Shirt£23.00HugoUnisex Kids Big Logo Cotton Short Sleeve T-Shirt£20.00HugoMen's Dero T-Shirt£12.00HugoKids' Logo Short Sleeve T-Shirt£25.00HugoMen's Dusplito Short Sleeve Polo Shirt£22.00HugoKids' Logo T-Shirt£20.70HugoKay T-Shirt£23.00HugoDana B Cropped T-Shirt£19.80HugoDafilomena Long Sleeve Crop Top£18.00HugoDalia Baby Ringer T-Shirt£16.20HugoDalia Baby Ringer T-Shirt£13.50HugoDeer Print Baby Tee Womens£18.00HugoWomen's Baby Tee£12.00HugoMen's Short Sleeve Polo Shirt£18.00

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Representative APR: 29.9% (variable) Credit subject to status. Terms apply.
Missed payments may affect your credit score.

United Kingdom

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© 2026 Frasers Group Trading Limited.

Frasers Group Trading Limited. (FRN: 980401), trading as ‘Sports Direct’ is an appointed representative of Frasers Group Financial Services Limited (FRN: 311908) who are authorised and regulated by the Financial Conduct Authority as a lender. Frasers Plus is a credit product provided by Frasers Group Financial Services Limited and is subject to your financial circumstances. Missed payments may affect your credit score. * Exclusive access to discounts on selected products for Frasers Plus customers before everyone else. For regulated payment services, Frasers Group Financial Services Limited is a payment agent of Transact Payments Limited, a company authorised and regulated by the Gibraltar Financial Services Commission as an electronic money institution.