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Hugo

Find an incredible HUGO range at USC by Sports Direct, which features all the clothing, footwear and accessories that you could ever need. Trainers are an ever-popular choice for the fashionable, while accessories like bags, wallets, purses and belts provide a premium finishing touch. Our HUGO clothing range, meanwhile, features shirts, polo shirts, t-shirts, hoodies, sweatshirts, jumpers, jackets, coats, jeans and shorts, with stunning designs, patterns and styles for both men and women.

UP TO 50% OFF

Hugo Women's 's Long Sleeve Cotton Crop Top

£35.00RRP£69.00

Hugo Mens HUGO Deruso Short Sleeve Polo Shirt with Logo Detail and Ribbed Collar - Premium Cotton

£72.00RRP£89.00

Frasers Plus price From £45.00

Hugo Womens HUGO Short Sleeve Crew Neck T-Shirt with Logo Detail (Deloris)

£32.00RRP£45.00

UP TO 70% OFF

Hugo Hugo Leon Runn Rnbp 10274044 01

£48.00RRP£159.00

UP TO 50% OFF

Hugo Mens HUGO Runner Trainers with Logo Detail (Icelin)

£85.00RRP£169.00

UP TO 50% OFF

Hugo Men's T-Shirt

£30.00RRP£59.00

UP TO 50% OFF

Hugo Women's Leon Runners

£70.00RRP£139.00

HugoX Racing Bulls T-Shirt£23.00HugoMen's Leon Runners£70.00HugoMen's Short Sleeve Breathable Stretch Polo Shirt£30.00HugoDulivio T Shirt£20.00HugoMen's Regular Fit T-Shirt£23.00HugoMens HUGO Diragolino Contemporary T-Shirt with Logo Detail£23.00HugoDonos Polo Shirt Mens£64.99HugoMens HUGO Short Sleeve T-Shirt with Logo Detail (Derlyns)£35.00HugoMen's Dacorolo Short Sleeve Polo Shirt£39.00HugoDero222 Logo Print T-Shirt£18.99HugoHUGO Mens T-Shirt with Logo Signature Tape Detail£30.00HugoWomen's Leon Runners£42.00HugoMen's Racing Bulls Graphic Cotton T-Shirt£18.00HugoDalia Baby Ringer T-Shirt£16.20HugoMens BOSS Red Bull F1 Short Sleeve Polo Shirt (2025)£20.00HugoKids' Logo T-Shirt£17.00HugoDinoso Polo Shirt£30.00HugoMens HUGO Deruso Short Sleeve Polo Shirt with Logo Detail and Ribbed Collar - Premium Cotton£27.00HugoDonos222 Polo Shirt£40.00

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© 2026 Frasers Group Trading Limited.

Frasers Group Trading Limited. (FRN: 980401), trading as ‘Sports Direct’ is an appointed representative of Frasers Group Financial Services Limited (FRN: 311908) who are authorised and regulated by the Financial Conduct Authority as a lender. Frasers Plus is a credit product provided by Frasers Group Financial Services Limited and is subject to your financial circumstances. For regulated payment services, Frasers Group Financial Services Limited is a payment agent of Transact Payments Limited, a company authorised and regulated by the Gibraltar Financial Services Commission as an electronic money institution. Missed payments may affect your credit score and mean your 0% interest plans end. * Exclusive access to discounts on selected products for Frasers Plus customers before everyone else.